Why be Humble?

I've seen one NYT article call the Windows 7 RTM a "Release to Modesty". There is so little enthusiasm from Microsoft. The usually animated Steve Ballmer actually downplayed the whole thing on Tuesday, stating, "Hopefully, Windows 7 will be part of a catalyst. Maybe it will. Maybe it won't." Though he was speaking of the potential effect of Windows 7 on the PC market, we think he should have been a tad bit more excited.

Vista has had lots of bad press. Vista is actually a great operating system but the software built on Windows nowadays does nothing to highlight the great features of Vista and so the blame is laid on Vista. Now Microsoft really needs to get behind developers building great software for the Windows 7 APIs. If Microsoft continues to encourage developers to keep building applications using the lowest common denominator abstraction, called .NET, then we will likely continue to see the problems that Vista has with Windows 7.

We think Windows 7 has great potential. More stable than Vista, more polished, more evolved. And it was successfully finished on time! Windows 7 has received a consistent amount of positive feedback, and the pre-orders demolished the Vista pre-orders. So where's the Microsoft generated hype? Where's the glossy marketing? Such a shame that they aren't more confident, because confidence sells.

nsquared isn't afraid to toot our own horn! We have been working hard on multiple projects using the Windows 7 touch capabilities on our touch screens. While we can't reveal the details quite yet, stay tuned! If you have project ideas you would like to see implemented using the new Windows 7 features, contact us!